*, *::before, *::after { margin: 0; padding: 0; box-sizing: border-box; }

:root {
  --bg: #FAFAF8;
  --bg-subtle: #F3F3F0;
  --text-primary: #1A1A1A;
  --text-secondary: #6B7280;
  --text-tertiary: #9CA3AF;
  --accent: #3D6B6D;
  --accent-hover: #325858;
  --accent-light: rgba(61, 107, 109, 0.08);
  --border: #E5E7EB;
  --white: #FFFFFF;
  --dark: #1A1A1A;
  --font-heading: 'Plus Jakarta Sans', sans-serif;
  --font-body: 'Source Serif 4', Georgia, serif;
  --font-ui: 'Plus Jakarta Sans', sans-serif;
  --max-width: 1120px;
  --section-padding: 100px;
  --section-padding-sm: 64px;
}

html { scroll-behavior: smooth; font-size: 16px; }

body {
  font-family: var(--font-body);
  color: var(--text-primary);
  background: var(--bg);
  line-height: 1.7;
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
}

h1, h2, h3, h4 {
  font-family: var(--font-heading);
  line-height: 1.25;
  letter-spacing: -0.01em;
}

a { color: var(--accent); text-decoration: none; transition: color 0.2s; }
a:hover { color: var(--accent-hover); }

img { display: block; max-width: 100%; }

.container { max-width: var(--max-width); margin: 0 auto; padding: 0 32px; }


/* ── Header ─────────────────────────────────────────────────── */

.header {
  position: sticky;
  top: 0;
  z-index: 100;
  background: rgba(250, 250, 248, 0.92);
  backdrop-filter: blur(12px);
  -webkit-backdrop-filter: blur(12px);
  border-bottom: 1px solid var(--border);
  transition: box-shadow 0.3s;
}
.header.scrolled { box-shadow: 0 1px 8px rgba(0,0,0,0.04); }

.header-inner {
  max-width: var(--max-width);
  margin: 0 auto;
  padding: 0 32px;
  display: flex;
  align-items: center;
  justify-content: space-between;
  height: 72px;
}

.brand {
  font-family: var(--font-heading);
  font-weight: 600;
  font-size: 15px;
  color: var(--text-primary);
  letter-spacing: -0.01em;
  white-space: nowrap;
}
.brand span { color: var(--text-secondary); font-weight: 400; }

nav { display: flex; align-items: center; gap: 36px; }
nav a {
  font-family: var(--font-ui);
  font-size: 14px;
  font-weight: 500;
  color: var(--text-secondary);
  transition: color 0.2s;
  letter-spacing: 0.01em;
}
nav a:hover { color: var(--text-primary); }

.nav-cta {
  background: var(--accent);
  color: var(--white) !important;
  padding: 10px 22px;
  border-radius: 6px;
  font-size: 13.5px !important;
  font-weight: 600 !important;
  letter-spacing: 0.02em;
  transition: background 0.2s, transform 0.15s;
}
.nav-cta:hover {
  background: var(--accent-hover);
  color: var(--white) !important;
  transform: translateY(-1px);
}

.mobile-toggle {
  display: none;
  background: none;
  border: none;
  cursor: pointer;
  padding: 8px;
}
.mobile-toggle svg { display: block; }


/* ── Buttons ────────────────────────────────────────────────── */

.btn-primary {
  display: inline-block;
  font-family: var(--font-ui);
  font-size: 15px;
  font-weight: 600;
  background: var(--accent);
  color: var(--white);
  padding: 14px 32px;
  border-radius: 7px;
  border: none;
  cursor: pointer;
  transition: background 0.2s, transform 0.15s;
  letter-spacing: 0.01em;
}
.btn-primary:hover {
  background: var(--accent-hover);
  color: var(--white);
  transform: translateY(-1px);
}

.btn-text {
  display: inline-flex;
  align-items: center;
  gap: 6px;
  font-family: var(--font-ui);
  font-size: 15px;
  font-weight: 500;
  color: var(--accent);
  transition: gap 0.2s;
}
.btn-text:hover { gap: 10px; color: var(--accent-hover); }

.cta-row { display: flex; align-items: center; gap: 28px; flex-wrap: wrap; }


/* ── Shared Section Styles ──────────────────────────────────── */

.section { padding: var(--section-padding) 0; }
.section-sm { padding: var(--section-padding-sm) 0; }

.section-label {
  font-family: var(--font-ui);
  font-size: 12px;
  font-weight: 600;
  text-transform: uppercase;
  letter-spacing: 0.1em;
  color: var(--accent);
  margin-bottom: 16px;
}

.section-heading {
  font-size: 32px;
  font-weight: 600;
  color: var(--text-primary);
  margin-bottom: 28px;
}

.section-heading-sm {
  font-size: 24px;
  font-weight: 600;
  color: var(--text-primary);
  margin-bottom: 20px;
}

.body-text {
  font-size: 17px;
  color: var(--text-secondary);
  line-height: 1.75;
  max-width: 680px;
}
.body-text p + p { margin-top: 20px; }
.body-text strong { color: var(--text-primary); font-weight: 500; }


/* ── Hero ───────────────────────────────────────────────────── */

.hero { padding: 120px 0 100px; }
.hero-grid {
  display: grid;
  grid-template-columns: 1fr 220px;
  gap: 72px;
  align-items: center;
}
.hero h1 {
  font-size: 42px;
  font-weight: 600;
  margin-bottom: 24px;
  max-width: 580px;
}
.hero-sub {
  font-family: var(--font-body);
  font-size: 18px;
  color: var(--text-secondary);
  line-height: 1.7;
  margin-bottom: 12px;
  max-width: 540px;
}
.hero-supporting {
  font-family: var(--font-ui);
  font-size: 14px;
  color: var(--text-tertiary);
  letter-spacing: 0.02em;
  margin-bottom: 40px;
}

.headshot-wrap { width: 100%; max-width: 220px; }
.headshot-img {
  width: 100%;
  height: auto;
  border-radius: 10px;
  filter: grayscale(8%);
}


/* ── Credibility Strip ──────────────────────────────────────── */

.credibility {
  padding: 44px 0;
  background: var(--bg-subtle);
  border-top: 1px solid var(--border);
  border-bottom: 1px solid var(--border);
}
.cred-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 24px;
  text-align: center;
}
.cred-item { display: flex; flex-direction: column; align-items: center; gap: 10px; }
.cred-icon {
  width: 40px;
  height: 40px;
  border-radius: 50%;
  background: var(--accent-light);
  display: flex;
  align-items: center;
  justify-content: center;
}
.cred-icon svg {
  width: 18px;
  height: 18px;
  stroke: var(--accent);
  fill: none;
  stroke-width: 1.8;
  stroke-linecap: round;
  stroke-linejoin: round;
}
.cred-label {
  font-family: var(--font-ui);
  font-size: 13.5px;
  font-weight: 600;
  color: var(--text-primary);
  letter-spacing: 0.01em;
}


/* ── Operator Section ───────────────────────────────────────── */

.operator-content { max-width: 680px; }


/* ── Audience Cards ─────────────────────────────────────────── */

.audience-section {
  background: var(--bg-subtle);
  border-top: 1px solid var(--border);
  border-bottom: 1px solid var(--border);
}
.audience-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 32px;
  margin-top: 48px;
}
.audience-card {
  background: var(--white);
  border: 1px solid var(--border);
  border-radius: 10px;
  padding: 36px 32px;
}
.audience-card h3 { font-size: 18px; font-weight: 600; margin-bottom: 16px; }
.audience-card p { font-size: 16px; color: var(--text-secondary); line-height: 1.7; }


/* ── Focus Areas ────────────────────────────────────────────── */

.focus-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 0;
  margin-top: 40px;
  border-top: 1px solid var(--border);
}
.focus-item {
  font-family: var(--font-ui);
  font-size: 14.5px;
  font-weight: 500;
  color: var(--text-primary);
  padding: 18px 8px;
  text-align: center;
  border-bottom: 1px solid var(--border);
  border-right: 1px solid var(--border);
}
.focus-item:nth-child(4n) { border-right: none; }


/* ── Portfolio Feature (homepage) ───────────────────────────── */

.portfolio-feature-inner { max-width: 720px; }
.portfolio-feature .section-heading { margin-bottom: 24px; }
.portfolio-feature .body-text { margin-bottom: 36px; }


/* ── Insights (list style) ──────────────────────────────────── */

.insights-section {
  background: var(--bg-subtle);
  border-top: 1px solid var(--border);
  border-bottom: 1px solid var(--border);
}
.insights-list { margin-top: 36px; margin-bottom: 32px; }
.insight-row {
  display: flex;
  align-items: baseline;
  gap: 24px;
  padding: 18px 0;
  border-bottom: 1px solid var(--border);
  color: var(--text-primary);
  transition: opacity 0.2s;
}
.insight-row:first-child { border-top: 1px solid var(--border); }
.insight-row:hover { opacity: 0.65; }
.insight-date {
  font-family: var(--font-ui);
  font-size: 12px;
  color: var(--text-tertiary);
  letter-spacing: 0.04em;
  flex-shrink: 0;
  min-width: 100px;
}
.insight-title {
  font-family: var(--font-heading);
  font-size: 15.5px;
  font-weight: 600;
  color: var(--text-primary);
  line-height: 1.4;
}


/* ── SVN Section ────────────────────────────────────────────── */

.svn-section { text-align: center; }
.svn-section .body-text { margin: 0 auto 24px; text-align: center; }


/* ── Final CTA ──────────────────────────────────────────────── */

.final-cta {
  background: var(--dark);
  padding: var(--section-padding) 0;
  text-align: center;
}
.final-cta .section-heading { color: var(--white); margin-bottom: 20px; }
.final-cta .body-text { color: rgba(255,255,255,0.65); margin: 0 auto 36px; text-align: center; }
.final-cta .btn-primary { background: var(--white); color: var(--dark); }
.final-cta .btn-primary:hover { background: #F0F0EE; color: var(--dark); }


/* ── Interior Page Styles ───────────────────────────────────── */

.page-header { padding: 80px 0 0; }
.page-header h1 { font-size: 38px; font-weight: 600; }
.page-header .body-text { margin-top: 20px; }

.page-body { padding: 48px 0 var(--section-padding); }


/* ── About ──────────────────────────────────────────────────── */

.about-content {
  display: grid;
  grid-template-columns: 240px 1fr;
  gap: 72px;
  align-items: start;
}
.about-photo-wrap {
  width: 100%;
  max-width: 240px;
  position: sticky;
  top: 104px;
}
.about-img {
  width: 100%;
  height: auto;
  border-radius: 10px;
  filter: grayscale(8%);
}
.about-text .body-text { max-width: 100%; }


/* ── Services ───────────────────────────────────────────────── */

.service-block { margin-bottom: 56px; }
.service-block:last-of-type { margin-bottom: 0; }
.service-block h3 {
  font-size: 22px;
  font-weight: 600;
  margin-bottom: 16px;
  padding-bottom: 16px;
  border-bottom: 1px solid var(--border);
}
.service-block .body-text strong { font-family: var(--font-heading); font-weight: 600; }


/* ── Portfolio Review Page ──────────────────────────────────── */

.pr-deliverables {
  margin-top: 40px;
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 20px;
  margin-bottom: 48px;
}
.pr-item {
  padding: 28px 24px;
  background: var(--bg-subtle);
  border-radius: 8px;
  border: 1px solid var(--border);
}
.pr-item h4 { font-size: 15px; font-weight: 600; margin-bottom: 8px; }
.pr-item p { font-size: 15px; color: var(--text-secondary); line-height: 1.65; }

.pr-audience {
  padding: 36px;
  background: var(--accent-light);
  border-radius: 10px;
  border: 1px solid rgba(61, 107, 109, 0.12);
  margin-bottom: 40px;
}
.pr-audience h3 { font-size: 18px; font-weight: 600; margin-bottom: 12px; }
.pr-audience p { font-size: 16px; color: var(--text-secondary); line-height: 1.7; }


/* ── Contact ────────────────────────────────────────────────── */

.contact-layout {
  display: grid;
  grid-template-columns: 1fr 260px;
  gap: 56px;
  align-items: start;
}
.calendly-inline-widget {
  border: 1px solid var(--border);
  border-radius: 10px;
}
.contact-sidebar { padding-top: 8px; }
.contact-sidebar h3 {
  font-family: var(--font-ui);
  font-size: 11.5px;
  font-weight: 600;
  text-transform: uppercase;
  letter-spacing: 0.08em;
  color: var(--text-tertiary);
  margin-bottom: 20px;
}
.contact-link {
  display: flex;
  align-items: center;
  gap: 10px;
  padding: 11px 0;
  border-bottom: 1px solid var(--border);
  font-family: var(--font-ui);
  font-size: 13px;
  color: var(--text-tertiary);
  transition: color 0.2s;
}
.contact-link:last-child { border-bottom: none; }
.contact-link:hover { color: var(--accent); }
.contact-link svg {
  width: 15px;
  height: 15px;
  stroke: currentColor;
  fill: none;
  stroke-width: 1.8;
  stroke-linecap: round;
  stroke-linejoin: round;
  flex-shrink: 0;
}


/* ── Insights Page ──────────────────────────────────────────── */

.insights-page-list { margin-top: 48px; }
.insights-page-row {
  display: flex;
  align-items: baseline;
  gap: 24px;
  padding: 22px 0;
  border-bottom: 1px solid var(--border);
  color: var(--text-primary);
  transition: opacity 0.2s;
}
.insights-page-row:first-child { border-top: 1px solid var(--border); }
.insights-page-row:hover { opacity: 0.65; }
.insights-page-date {
  font-family: var(--font-ui);
  font-size: 13px;
  color: var(--text-tertiary);
  letter-spacing: 0.04em;
  flex-shrink: 0;
  min-width: 120px;
}
.insights-page-title {
  font-family: var(--font-heading);
  font-size: 17px;
  font-weight: 600;
  color: var(--text-primary);
  line-height: 1.4;
}

.email-signup {
  margin-top: 72px;
  padding: 48px;
  background: var(--bg-subtle);
  border: 1px solid var(--border);
  border-radius: 10px;
  text-align: center;
}
.email-signup h3 {
  font-size: 20px;
  font-weight: 600;
  margin-bottom: 12px;
}
.email-signup p {
  font-size: 16px;
  color: var(--text-secondary);
  margin-bottom: 24px;
  max-width: 480px;
  margin-left: auto;
  margin-right: auto;
  line-height: 1.7;
}
.email-signup-form {
  display: flex;
  gap: 12px;
  max-width: 420px;
  margin: 0 auto;
}
.email-signup-input {
  flex: 1;
  font-family: var(--font-ui);
  font-size: 14px;
  padding: 12px 16px;
  border: 1px solid var(--border);
  border-radius: 7px;
  background: var(--white);
  color: var(--text-primary);
  outline: none;
  transition: border-color 0.2s;
}
.email-signup-input:focus { border-color: var(--accent); }
.email-signup-input::placeholder { color: var(--text-tertiary); }
.email-signup-btn {
  font-family: var(--font-ui);
  font-size: 14px;
  font-weight: 600;
  padding: 12px 24px;
  background: var(--accent);
  color: var(--white);
  border: none;
  border-radius: 7px;
  cursor: pointer;
  white-space: nowrap;
  transition: background 0.2s;
}
.email-signup-btn:hover { background: var(--accent-hover); }


/* ── Footer ─────────────────────────────────────────────────── */

.footer {
  padding: 40px 0 32px;
  border-top: 1px solid var(--border);
}
.footer-inner {
  display: flex;
  align-items: center;
  justify-content: space-between;
  margin-bottom: 20px;
}
.footer-copy {
  font-family: var(--font-ui);
  font-size: 13px;
  color: var(--text-tertiary);
}
.footer-links { display: flex; gap: 24px; }
.footer-links a {
  font-family: var(--font-ui);
  font-size: 13px;
  color: var(--text-tertiary);
  transition: color 0.2s;
}
.footer-links a:hover { color: var(--text-primary); }
.footer-compliance {
  font-family: var(--font-ui);
  font-size: 11.5px;
  color: var(--text-tertiary);
  line-height: 1.65;
  border-top: 1px solid var(--border);
  padding-top: 20px;
  max-width: 740px;
}


/* ── Responsive ─────────────────────────────────────────────── */

@media (max-width: 900px) {
  :root { --section-padding: 72px; --section-padding-sm: 48px; }
  .hero { padding: 80px 0 72px; }
  .hero-grid { grid-template-columns: 1fr; gap: 48px; }
  .hero-grid .headshot-wrap { max-width: 180px; margin: 0 auto; order: -1; }
  .hero h1 { font-size: 32px; }
  .cred-grid { grid-template-columns: repeat(2, 1fr); gap: 20px; }
  .audience-grid { grid-template-columns: 1fr; gap: 20px; }
  .focus-grid { grid-template-columns: repeat(2, 1fr); }
  .focus-item:nth-child(4n) { border-right: 1px solid var(--border); }
  .focus-item:nth-child(2n) { border-right: none; }
  .about-content { grid-template-columns: 1fr; gap: 40px; }
  .about-photo-wrap { max-width: 200px; position: static; }
  .contact-layout { grid-template-columns: 1fr; gap: 40px; }
  .pr-deliverables { grid-template-columns: 1fr; }
  .section-heading { font-size: 28px; }
  .page-header h1 { font-size: 30px; }
  .insight-row,
  .insights-page-row { flex-direction: column; gap: 4px; }
  .footer-inner { flex-direction: column; gap: 16px; text-align: center; }
  .footer-links { flex-wrap: wrap; justify-content: center; }
  .footer-compliance { text-align: center; }
  .email-signup-form { flex-direction: column; }
  nav { display: none; }
  nav.open {
    display: flex;
    flex-direction: column;
    position: absolute;
    top: 72px; left: 0; right: 0;
    background: var(--bg);
    border-bottom: 1px solid var(--border);
    padding: 24px 32px;
    gap: 20px;
    box-shadow: 0 8px 24px rgba(0,0,0,0.06);
  }
  .mobile-toggle { display: block; }
}

@media (max-width: 560px) {
  .container { padding: 0 20px; }
  .header-inner { padding: 0 20px; }
  .hero h1 { font-size: 28px; }
  .cta-row { flex-direction: column; align-items: flex-start; gap: 16px; }
  .focus-grid { grid-template-columns: 1fr; }
  .focus-item { border-right: none !important; }
  .email-signup { padding: 32px 24px; }
}


.ac-form-wrap {
  max-width: 420px;
  margin: 0 auto;
}

.ac-form-wrap ._form_1 {
  width: 100%;
}